Law firms Calgary, Toronto and Vancouver and across Canada
Better files,
not more enquiries.
Client acquisition for Canadian law firms: campaigns aimed at the matters you want, intake that qualifies before it reaches a lawyer, and follow-up that doesn't rely on billable time.
- Canadian agency, Calgary and Toronto
- Plan back within 24 hours
- No lock-in contracts
Free Lead Audit
Back in 24 hrsNo obligationNo lock-inCanadian team
- 0 minFirst call. Short, specific, no pitch deck.
- 0 hrsA tailored plan back in your inbox.
- 0 linesMarketing, websites, apps, AI and talent under one roof.
- $0CAD per month, where local packages start.
The maths
Work out what this is worth to you.
Put in your own numbers. Nothing here is a promise or a past result — it's your funnel, calculated.
- Typical cost per lead
- $208 CAD
- Leads that become clients
- 25%
- Average client value
- $7,500 CAD
Assumptions are typical ranges for law firms in Canada, adjusted by the scenario you pick. Revenue is gross, not profit — your margins decide the real return. They're a projection, not a guarantee or a past result. On a call we'll replace them with your actual numbers.
- Leads / month12
- New clients / month3
- Revenue / month$22,500 CAD
- Revenue per $1 spent9.00x
Based on your inputs and typical ranges for law firms in Canada.
Get my free auditWhat goes on your page
Lead magnets, booking and follow-up, built in.
A landing page only earns its spend when there's a reason to act on it. These are the capture points we build for you.
A screening form that qualifies matter, jurisdiction and timeline.
- What to do in the first 48 hours
- Questions to ask your lawyer
- What the process looks like
A guide for the question clients search before they call.
A discreet path to contact for sensitive matters.
One tap from the ad, no form to fill in.
Mobile ad traffic reaches you without typing anything.
A reply within seconds, then a sequence until they book or decline.
No phone tag, with reminders that cut no-shows.
The problem
Where enquiries are lost in this business.
Enquiries that aren't your matters
Broad advertising brings volume: most of it outside your practice area, your jurisdiction or your fee range.
Intake eats billable hours
Qualifying enquiries, chasing documents and booking consultations pulls lawyers and assistants off billable work.
Referrals are the only pipeline
When referrals slow, nothing else is running, and there's no way to turn acquisition up when you need files.
What we set up
Built around how your business actually sells.
One Canadian team handles the campaigns, the website, the booking and the follow-up, so nothing sits between vendors.
- 01
Practice-area campaigns
Separate campaigns per practice area and jurisdiction, written for the matter rather than for the profession.
- 02
Qualifying intake
An intake flow that screens matter type, jurisdiction, timeline and budget before anything reaches a lawyer's calendar.
- 03
Consultation booking and follow-up
Paid or free consultations booked directly into the right lawyer's calendar, with automated reminders and document requests.
- 04
Authority content
Plain-English explainers for the questions clients actually search, built to rank and to be cited by AI assistants.
How it works
What working with FIFTH Digital looks like.
Intro call
A 20-minute conversation about your business, your best clients and where enquiries are being lost.
Share your goals and what you've already tried.
Ask the questions that shape the right scope.
Tailored plan
A written plan with scope, timeline and cost, specific to law firms.
Review it and ask anything.
Send it within 24 hours of hearing from you.
Build and launch
Campaigns, pages, booking and follow-up built and launched in agreed stages.
Give feedback at each checkpoint.
Design, build, test and launch the work.
Measure and refine
Monthly reporting on enquiries and bookings, and changes where the numbers say so.
Tell us what's changing in your business.
Adjust the plan based on real results.
Service coverage
Calgary, Alberta
Our home city. An owner-operator market built on referrals, reviews and word of mouth.
We work with Canadian businesses coast to coast. Pick a pin, or ask about your city on a call.
Free audit
Claim your Lead Leak Audit.
We look at how enquiries reach you today and where they drop off, then send the audit and a plan within 24 hours. No pitch deck, no obligation.
- Phone and WhatsApp
- +1 437 365 5860
- Starting from
- $500 CAD / month
Can you target specific practice areas?
Yes, that's the point. Each practice area gets its own campaign, landing page and intake path, so spend goes to the matters you want.
Does this meet law society advertising rules?
We write conservatively, avoid outcome guarantees and comparative claims, and your firm approves all copy before it runs.
Who answers the enquiries?
Your team does. We build the screening and booking so only qualified matters reach a lawyer, and automate reminders and document requests.
What does it cost?
Marketing retainers start at $2,500 CAD per month. Custom intake and portal builds start at $5,000 CAD.
Next step
Let's fill your calendar, not your feed.
Book a 20-minute call, or send your details and we'll come back within 24 hours with a plan for law firms.